Limited Edition James Bond 40th Anniversary 2002 Swatch watch collection on auction at Fellows

A Limited Edition James Bond 40th Anniversary 2002 Swatch watch collection is on auction at Fellows Auctioneers. UPDATE: final sale price added at the bottom of this article.

The collection was released in 2002, on the 40th anniversary of the first film Dr. No. Only 280 of these Swatch James Bond sets exist worldwide. There are 20 Swatch timepieces on offer, each relating to a separate Bond movie, spanning 40 years of cinematic history.

The watches come in a stylish presentation suitcase.

Featuring as Lot 67, the James Bond collection has an estimate of £2,000 - £3,000 in the Fellows Watches & Watch Accessories auction, which closes on Monday 20th September. 

A similar set, nr 154/280, sold for £6,930 on Sotheby's.

Each individual watch has its corresponding film listed underneath its suitcase slot. The watches range from Dr. No (1962), to Die Another Day (2002).

The collection was released on the 40th anniversary of the first film - between Pierce Brosnan and Daniel Craig’s stints as 007.

As a limited collection, they are all numbered 139 of 280 ever made. The quartz watches were created in the style of their film, with the straps and dials also featuring their film titles and the 007 wording.

Since the 2002 40th anniversary set, Swatch have released several 007 collections – including a villain and a Q collection. A newer 007 collection Swatch Q watch will be worn by Q in the No Time To Die film.

The Fellows Auctioneers Watches & Watch Accessories sale includes hundreds of watches, watch parts and accessories at modest price points. Fellows is offering free shipping on purchases, subject to terms.

For bidding and more info, visit the Fellows website.

UPDATE 21 September 2021: the Swatch set sold for £4,402.20 at Fellows Auctioneers on 20 September 2021.