Quantum of Solace

Quantum of Solace, the 22nd James Bond adventure, made box office history for a second time this weekend as it opened to an incredible £15.4million, at the UK box office making it the biggest weekend opening of all time.

For more than 50 years James Bond has only grown in popularity delighting children and adults alike around the world. How does a character, created in 1953, continue to captivate today's movie audiences?

Virgin Atlantic, one of the world's leading long-haul airlines, has unveiled its campaign to promote its partnership with Quantum of Solace, the James Bond adventure in cinemas in the UK from 31st October.

Diageo-owned Smirnoff Vodka has announced its official partnership with the world's most famous secret agent in the next James Bond film, Quantum of Solace, which is set for global release in November 2008.

The stylish design furniture from BoConcept can be seen in several key scenes of the new movie Quantum of Solace.

See the TV and cinema ad for Coca-Cola's Coke Zero - released exclusively to MediaGuardian.co.uk - to tie in with the James Bond film Quantum of Solace.

Go to the official site to see a new full-length Quantum of Solace trailer. Check it out on Yahoo Movies in HD!

Coca-Cola has teamed up with Sony Entertainment and the hotly anticipated 22th instalment of James Bond, Quantum of Solace, to promote its Coke Zero brand and has rebranded as Zero Zero 7.

The first pictures of the Quantum of Solace poster are now available via the official Bond website, 007.com.

James Bond loves Aston Martin cars and when it comes to even higher flying it now seems that Sir Richard Branson's Virgin Atlantic is 007's airline of choice.

The next James Bond film is to be called Quantum of Solace, producers have confirmed.